Max Bupa GoActiv Plan – A combination of wellness and health insurance

Max Bupa, one of the country’s major Health Insurance players recently introduced it’s a digitally enabled ‘Everyday Use’ Health Insurance plan – Max Bupa GoActiv. This plan aims to cater to the daily needs of Indians and one of the most customer centric products offered by Max Bupa. Max Bupa has collaborated with Practo, Goqii and 1mg in order to avail additional benefits to its customers through this plan.

What does it cover?

Max Bupa’s GoActiv has been specially designed to provide customers with a 360 degree coverage for their basic health needs which includes hospitalization, OPD, personal health coaching and second medical opinion. Intending to bring about a considerable change in the health insurance industry, this digitally enabled plan will be available to provide a holistic coverage through a single app. Besides this, the plan also offers cashless OPD product built into the base premium plan which doesn’t require the customers to self-finance the OPD coverage. Along with this, the plan also introduces AdvantAGE which is a 10% discount on the base premium plan while you purchase the product or it can be utilized at the time of renewals provided the age of the oldest enrolled member is below 35 years.

Max Bupa’s GoActiv also offers an optional Personal Accident Insurance plan which primarily covers the insured individual for death and penalty. Another interesting feature offered in this plan is the Health coach benefit. Since this plan is a combination with Health and Wellness feature, the Health coach benefit can be availed through the app which connects you to a personal health coach who will keep guiding and motivating you each day to get closer towards your health goals.

I protect is a very useful feature which will keep increasing your sum assured even when you get diagnosed with some illness in the near future and usually, in such situations Insurers do not increase the cover. Along with this, customers also get a complimentary full body checkup worth up to Rs. 2500, right from the day of policy term.

Besides this, the plan is available in individual and family floater that covers a family of six with two adults and about 4 children. The sum insured in this plan ranges from minimum Rs. 4 lakh to a maximum of Rs 25 lakh.
With a common association between Goqii, Practo, and 1mg on a single platform, this facility would be provided by the health-tech providers who all aim at creating a digitally assisted wellness ecosystem.

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